Last modified by Stefano Maffulli on 2021/09/21 00:37

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From version < 10.4 >
edited by lhawthorn
on 2016/04/22 01:21
To version < 10.5 >
edited by lhawthorn
on 2016/04/22 01:22
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61 61  ** Not every project needs to get to the point of needing "branding" but if you wait to long then your brand can have been coopted by businesses, etc.
62 62  ** Foundations exist to hold marks and allows for use of them in a sane way, e.g. differently than a trademarked name of a 'project' which is owned by a VC funded company
63 63  ** Company involvement can skew the perception of your project before you are aware it is happening
64 -* Open source needs marketing! ~^~^
64 +* Open source needs marketing & marketing education! ~^~^
65 65  ** OSI can provide education and basic models for trademark usage or amplify signal of modern trademark guidelines & FOSS Marks project
66 66  ** Guide on what to worry about and when in your lifecycle for branding for projects so you don't burn cycles or get co-opted
67 67  **

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